This is a great infographic that shows you how you can use LinkedIn, a powerful social site, to market yourself and your business or nonprofit. Read more: INFOGRAPHIC How To Really Use LinkedIn
Nederlands: Linked In icon (Photo credit: Wikipedia)
Google+ is a fast growing social media platform, that at its current growth rate should surpass Facebook and Twitter within a couple of years. Google+ has many advantages that can help you position your brand for optimal presence, ahead of your competitors. Google+ will help you get found locally, it will boost your search engine ranking (obviously Google is the leading search engine) and Google+ is a powerful and effective marketing tool.
I came across an article that gives you 10 steps that will help you develop you a niche following on Google+.
Image via CrunchBase
» 10 Steps to Developing A Niche Following on Google Plus.
If your business doesn’t have a blog. I would highly suggest you start one. It is a great way to interact with your clients and potential clients, and it can help you establish yourself as a professional in your industry. WordPress is the most common type of blog, it is easy to use, even if you have no html experience and it offers a ton of widgets, plugins and tools to enhance your blog and your visitors interaction. Here is a list I found of tools you can use to enhance your blog. 29 Tools to Enhance Your Business Blog | Social Media Examiner.
This is a very good article, that addresses the many mistakes people make when they plan to start a new business, Many people have the misconception that it takes a lot of money to get started or even worse, they you need to pay for the top of the line, most expensive things that are usually not a necessity to get your new business started. Rule of thumb, start small think of only the basics and expand as your businesses grows. Start A Business For Under $1000 – StumbleUpon.
This is a good read. We women have come a long way, but we are still way behind men in the work world and as small business owners. Women Business Owners Still Overcoming Gender Obstacles | Fox Small Business Center.